Let’s learn about the marketing that’s all around us.

There is a lot of marketing around our lives that we just don’t realize.

What you will learn

Understanding of Marketing Basic

Marketing Strategies and Planning

4P’s of Marketing

Everyday marketing around us.


Marketing is deeply rooted in our everyday lives, subtly influencing our choices and actions without us even realizing it. From the arrangement of products in supermarkets to advertisements seen on social media, marketing techniques are all around us. We begin by discovering and understanding the various aspects of marketing that are close to our daily lives.

We delve into the basic concepts and principles of marketing, exploring how they impact our daily decisions and choices.


Marketing is known for its depth and multifaceted nature, and it is an indispensable element in the world of business. Understanding the basics is crucial for grasping the overall picture of marketing. We focus on teaching the very foundations of marketing. The course is suitable for a wide range of individuals, from business students to general consumers, who wish to gain a deeper understanding of marketing’s impact on everyday life. The knowledge gained from this course will help you make wiser choices in various situations you encounter as a consumer.

You will be able to discover and deepen your understanding of the elements of marketing in your surroundings. Knowledge of marketing not only enriches everyday life but also brings new insights and approaches to the business scene. Utilize the extensive knowledge and practical insights offered by this course to explore the world of marketing and bring new value to your career or business.

What is marketing?

What is marketing?

What are the 4Ps of marketing?

4Ps of marketing

Familiar Marketing

Familiar Marketing

Marketing Terms

About STP Marketing
About SWOT
About Customer Journey Mapping

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