A Step-by-Step Introduction to Creating Unified Marketing Strategies
What you will learn
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Understanding Integrated Marketing: Strategy vs. Tactics
Identifying Your Target Audience and Buyer Personas
Setting SMART Marketing Goals Aligned with Business Objectives
Building a Cohesive Content Marketing Strategy
Leveraging Email Marketing as a Central Channel
Search Engine Optimization (SEO) for Long-Term Visibility
Paid Advertising: Google Ads, Meta Ads & Retargeting
Marketing Automation and CRM Integration
Lead Generation and Funnel Design
A/B Testing and Continuous Campaign Optimization
How to Use Mental Triggers to Boost Sales Through Copywriting
