100 Days of Google Ads & Microsoft Ads: Ultimate Bootcamp



2025 Google Ads, Microsoft Ads (Bing Ads) Mastery | 100+ Real World Examples, Ads Editor, Merchant Center, MCC & SA360

What you will learn

Complete Google Ads – Basic to Advanced Concepts with Practical Examples**

Complete Microsoft Ads – Basic to Advanced Concepts with Practical Examples**

Bing Ads is now called as Microsoft Ads

Search Ads 360 (SA360) – Permium tool for Paid Search

Google Ads Manager account (Previously MCC – My Client Center).

Proven Strategies, and Best Practices for Client Goals (Ecommerce & Service industries).

100+ Real World Examples to Understand How Things are Done.

How to do Performance Analysis for different levels in Google Ads & Bing Ads

Knowledge to Build Full Fledged Campaigns Strategically.

Understanding Google Ads and Microsoft Ads Algorithms.

Microsoft Excel & Google Sheet, Formulas Related To Paid Advertising.

#*Everything About Google Ads*#

#*Everything About Microsoft Ads (Bing Ads)*#

Google Ads – Paid Search Campaign

Google Ads – Shopping Campaign

Google Ads – Phone Call Campaign

Google Ads – Performance Max Campaign

Google Ads – Display Campaign

Google Ads – Demand Gen Campaign

Google Ads – Video Campaign

Google Merchant Center

Complete Google Ads Editor

Microsoft Ads – Paid Search Campaign

Microsoft Ads – Shopping Campaign

Microsoft Ads – Performance Max Campaign

Microsoft Ads – Audience Campaign (Display, Native & Video Ads)

Complete Microsoft Ads Editor

Microsoft Merchant Center

Google Ads & Microsoft Ads Remarketing Setup.

Why take this course?

🚀 Course Title: 100 Days of Google Ads & Microsoft Ads: Ultimate Bootcamp

🎓 Course Headline: Master All Campaign Types in Google Ads and Microsoft Ads (Bing), Editor for Bulk Uploads, Merchant Center in 100 days.


Course Description:

Are you ready to dive into the world of digital advertising and emerge as a seasoned pro? 🌟 With “100 Days of Google Ads & Microsoft Ads: Ultimate Bootcamp,” you’re set to conquer both Google Ads and Bing Ads platforms with expert-led guidance and hands-on learning.

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Why This Course?

  • Comprehensive Curriculum: From the basics to advanced strategies, this course covers everything you need to master digital advertising.
  • Expert Instruction: Sivakishore Reddy, a renowned course instructor with extensive industry experience, will be your guide through this learning journey.
  • Practical Experience: Get ready to roll up your sleeves with practical exercises, real-world examples, and hands-on activities that solidify your understanding.
  • Efficiency Tools Mastery: Learn to use Google Ads Editor for efficient campaign management and optimize your workflow. Discover how Bing Ads Editor and Microsoft Merchant Center can expand your reach.

What You’ll Learn:

  • Google Ads Fundamentals: Dive into the core concepts of Google Ads and learn how to create, manage, and optimize ad campaigns for success.
  • Google Merchant Center Deep Dive: Gain the skills to handle product listings and ensure they’re visible where it matters most.
  • Bing Ads Insights: Explore creating and managing ads on Microsoft’s platform and discover how to effectively use Bing Ads Editor and Bing Merchant Center.
  • Manager Accounts Mastery: Handle multiple Google Ads accounts with ease, and learn how to scale your advertising efforts efficiently.
  • Search Ads 360 Strategy: Unlock the power of large-scale search campaigns and optimize performance across various platforms with Search Ads 360.

Course Highlights:

  • Day 1-10: Google Ads Fundamentals
    • Understanding the interface, setting up your first campaign, and key quality score factors.
  • Day 11-20: Advanced Google Ads Tactics
    • Focusing on ad copy optimization, bid strategies, and ad extensions to enhance your campaigns.
  • Day 21-30: Introduction to Bing Ads
    • Setting up Bing Ads accounts, understanding audience differences between Google & Bing, and crafting compelling ad copy for the Bing network.
  • Day 31-40: Deep Dive into Bing Ads Editor
    • Learning how to perform bulk edits, manage campaign settings, and optimize account performance.
  • Day 41-50: Google Merchant Center & Shopping Campaigns
    • Setting up and optimizing product feeds, understanding Google’s Merchant Center features, and launching successful shopping campaigns.
  • Day 51-60: Bing Merchant Center & Shopping Campaigns
    • Learning the nuances of Bing Merchant Center, setting up shopping campaigns, and optimizing for visibility on Bing and Yahoo.
  • Day 61-70: Google Ads Manager Accounts
    • Understanding the structure of manager accounts, managing multiple MCCs, and scaling your advertising efforts.
  • Day 71-80: Search Ads 360 Essentials
    • Introduction to Search Ads 360, understanding the platform’s capabilities, and setting up basic campaigns.
  • Day 81-90: Scaling with Search Ads 360
    • Advanced techniques for optimizing campaigns, leveraging audience targeting, and analyzing performance data.
  • Day 91-100: Final Assessments & Real-World Projects
    • Applying your knowledge with real-world projects, final assessments, and preparing to launch your own successful ad campaigns.

Who Is This Course For?

  • Beginners eager to kickstart their career in digital advertising.
  • Marketing professionals looking for a deeper understanding of Google Ads & Microsoft Ads.
  • Business owners who want to manage their own ad campaigns effectively.
  • Anyone interested in expanding their knowledge of online marketing and analytics.

Ready to embark on this 100-day transformational journey? Sign up now and unlock the full potential of your digital advertising skills! 🌐🚀

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